Journal

East Meets West, Journey to Istanbul

East Meets West, Journey to Istanbul

Ben Hurren

There's a reason we keep coming back to Istanbul. For most brands, a supply chain is just logistics. For us, it's part of the story. Because the city where our...

East Meets West, Journey to Istanbul

There's a reason we keep coming back to Istanbul. For most brands, a supply chain is just logistics. For us, it's part of the story. Because the city where our...

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Ben Hurren
The History of Denim

The History of Denim

Ben Hurren

No fabric tells a story quite like denim. From 17th‑century Europe to the streets of modern London, it's been workwear, rebellion, runway, and back again. Here's the journey - and...

The History of Denim

No fabric tells a story quite like denim. From 17th‑century Europe to the streets of modern London, it's been workwear, rebellion, runway, and back again. Here's the journey - and...

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Ben Hurren
Man in white Vingt Quatre jeans steps out of Porsche 911

The Porsche Edit | The Story Behind the Details

Ben Hurren

There's a story I often tell people about the rivets. When we were prototyping the first run, almost everything was sourced. Denim from Turkey. Thread from Italy. Buttons off-the-shelf. Rivets...

The Porsche Edit | The Story Behind the Details

There's a story I often tell people about the rivets. When we were prototyping the first run, almost everything was sourced. Denim from Turkey. Thread from Italy. Buttons off-the-shelf. Rivets...

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Ben Hurren
2 minutes
How to Build a Wardrobe Around One Pair of Jeans

How to Build a Wardrobe Around One Pair of Jeans

Ben Hurren

You don’t need a lot of jeans. You need the right ones. At Vingt Quatre, we design denim that doesn’t just sit in your wardrobe — it anchors it. Here’s...

How to Build a Wardrobe Around One Pair of Jeans

You don’t need a lot of jeans. You need the right ones. At Vingt Quatre, we design denim that doesn’t just sit in your wardrobe — it anchors it. Here’s...

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Ben Hurren
1 minute read
From Stuttgart to Denim: The Porsche 911 Inspiration

From Stuttgart to Denim: The Porsche 911 Inspir...

Ben Hurren

You probably weren’t expecting a classic German sports car to influence your next pair of jeans. But then again, we didn’t build Vingt Quatre like every other denim brand. The...

From Stuttgart to Denim: The Porsche 911 Inspir...

You probably weren’t expecting a classic German sports car to influence your next pair of jeans. But then again, we didn’t build Vingt Quatre like every other denim brand. The...

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Ben Hurren
1 minute read
Why We Started With Just Three Fits

Why We Started With Just Three Fits

Ben Hurren

At Vingt Quatre, we don’t believe in over designing. We believe in getting things right. When we set out to create this brand, we weren’t thinking about covering every possible...

Why We Started With Just Three Fits

At Vingt Quatre, we don’t believe in over designing. We believe in getting things right. When we set out to create this brand, we weren’t thinking about covering every possible...

Author image
Ben Hurren
1 minute read